CatMan 3D Planogram Decision Theater
Bridging GIL-1 Door Truth with immersive 3D shelf-set modeling. Real-time visual merchandising simulator calculating facing allocation, trade-up dollar margin expansion, and eye-level shelf presence.
National Retail Triangulation Grid
Interactive multi-banner retail constellation. Click or hover nodes to inspect verified doors and Target Whitespace.
Eye-Level Shelf Parity
KinderLyte 1L RTD placed adjacent to Abbott Pedialyte captures an estimated **+14.2% category dollar lift** through clean-label parent trade-ups without cannibalizing store-brand private label share.
+18.5% Gross Margin Lift
At $4.88–$5.49 SRP, KinderLyte generates +$0.62 more retailer gross margin per unit sold compared to legacy artificially-dyed electrolytic beverages.
4-SKU Standard Facing
Recommended 4-SKU initial assortment (Wild Berry 1L, Lemonade 1L, Daily Hydration 16ct, Infants Pain & Fever 59mL) delivers optimal turns across Target's 1,950 store fleet.